About Us

Our Story is the American Story

Our Founder’s parents landed on the tarmac at JFK with a few tattered suitcases and the American dream. After a few years of finding their footing, they purchased a grocery store in Brooklyn and with it, inherited the stewardship of a vibrant corner of New York City. One day, they received a phone call from a developer who had just purchased the building. They lost the business in a matter of weeks.

Hard-working Americans and their families are being displaced from the neighborhoods they’ve built faster than ever before. We’re building withco to not only ensure other families avoid the same fate, but also to create a new way of doing business that rightfully values and shares in the real contribution local business owners bring to their neighborhoods. We want to make it exciting to be a small business owner again.

Welcome to our table

We’re supported by the world's leading real estate innovators and small business champions.
Canaan Logo Founders Fund Logo

Rich Boyle

Former Chairman & CEO
LoopNet

Keith Rabois

Former COO
Square

Alexis Ohanian

Founder & Former CEO
Reddit

Pete Flint

Founder & Former CEO
Trulia

Kenneth Chenault

Former Chairman & CEO
American Express

Susan Sobbott

Founder
Small Business Saturday

Danny Meyer

Founder & CEO
Union Square Hospitality Group

Julián Castro

Former HUD Secretary
U.S. Cabinet

Will Smith

Actor, Musician, Producer
Dreamers VC

Venus Williams

World Champion
Tennis Player

Kevin Durant

Pro Basketball Player
Thirty Five Ventures

Garry Tan

President & CEO
Y Combinator
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Fight for small business with us

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